Genesee Bock Beer

Two things that I generally frown upon but I am sometimes guilty of are buying cheap beer and hoarding. But sometimes you are on a budget and sometimes you can't part with an ugly polyester bowling shirt that you haven't worn in years because at any moment an occasion might call for it. Nevertheless both of those things become common place in Upstate New York every late winter/early spring when the Genesee Brewery releases their Bock Beer.

Genesee Bock Beer to some is a well kept secret. A surprisingly good beer released by a brewery that produces a Cream Ale commonly referred to as a “Screamer” for its effects on the digestive systems of its drinkers. To others it's an afterthought because of the reputation of the product I just mentioned. And while you will never see me touch a Genesee Cream Ale, I along with beer drinkers from all over Rochester, NY and the surrounding areas flock to the grocery store every January in search of Bock Beer.

Over the past few years, Genesee Bock Beer has attained a cult-like status among beer drinkers who have affectionately nicknamed it “The Goat” after the logo on it's bright green can. In fact, the beer is so beloved that some will actually buy enough of it in January to last the rest of the year. I commonly wonder if this beer was available year round, would Bock Beer have the same loyal following? Or would it be lost in the fold like so many other beers?

Bock Beer does distance itself from other cheap beers with its' beautifully dark red color and thick tan head. The aroma is full of caramel sweetness with a hint of honey. Upon tasting, the caramel malt dominates the flavor before it finishes with a hint brown sugar and a mild hop bitterness to balance the sweetness. Bock Beer then washes away clean to cap off a pleasant beer drinking experience.

And while it may be a pleasant beer drinking experience, it's not an exceptional one. Perhaps the biggest con of Bock Beer might just be the fact that it plays it perfectly safe. It tries to walk the line between causal beer drinkers and experienced beer drinkers. And while this is perfectly fine, this might explain its seasonal appeal. Beer drinkers try it, like it and then forget about it. By the time it is re-released the cycle begins all over again.

Overall I'd give it a 3/5. It looks good, it tastes good and it's inexpensive. You really can't go wrong with trying it. Just don't expect anything groundbreaking.


Rating Scale:
1 - Repugnant and undrinkable
2 - Acceptable but forgettable
3 - Good, worth a purchase
4 - Excellent, a step above the norm
5 - Truly exceptional　

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Thanks for reading. Sláinte!